Office of Demande Spéciale
Demande Spéciale
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Information

Demande Spéciale is a Montreal-based design studio that develops identities built to last.

Demande Spéciale is a Montreal-based design studio that develops identities built to last.

Founded in 2017, the studio places listening, understanding, and exploration at the heart of their practice. Demande Spéciale is driven by the desire to collaborate with inspiring clients and colleagues on projects that have a positive impact on people and their environment.

The studio builds thoughtful and flexible visual languages that deploy naturally from object to screen. Each system is designed to support projects over time, while remaining consistent and relevant.

Demande Spéciale is a design studio based in Montreal that develops identities built to last.

Founded in 2017, the studio places listening, understanding, and exploration at the heart of its practice. Demande Spéciale is driven by the desire to collaborate with inspiring clients and colleagues on projects that have a positive impact on people and their environment.

The studio builds thoughtful, flexible visual languages that unfold naturally from object to screen. Each system is designed to support projects over time, while remaining coherent and relevant.

Service

Identity Identity
Visual identity Visual identity Identity refresh Identity refresh Visual language Visual language Art Direction Art Direction Documents and Templates Documents and Templates Standards Guide Standards Guide
Packaging Packaging
Design Design Range Range Production files Production files 3D Rendering 3D Rendering
Web Web
Web design Web design UX /UI UX /UI Development Development E-commerce E-commerce
Campaign Campaign
Creative Direction Creative Direction Social media Social media Merch design Merch design Animation Animation Display Display Album Album

Clients

Demande Spéciale — sac tote en toile écrue marqué du wordmark Office Of Demande Spéciale
Le PàP — deux affiches rouge et gris « Le PàP », compagnie de recherche théâtrale depuis 1978
Saison 23-24 — affiche Les Plouffe, portrait en bichromie rouge et bleu, bandeaux verts et roses
SANGARE — recto-verso d'une carte d'affaires grise portant le wordmark SANGARE et les coordonnées
ISLE — papiers kraft imprimés « ISLE » disposés en étoile, variante teintée
Now — livre rouge ouvert avec wordmark WILLIAM ARCAND en grandes lettres sur la couverture et la jaquette
Incarnat — pochettes bordeaux à liseré rouge tenues en main, portrait carré au centre
BleuRoyal — bouteilles de gin bleu translucide alignées, étiquettes bicolores
Blitzmusik — deux silhouettes de soldats, l'une braquant un fusil, l'autre une trompette
Afterglow
at-at — planche d'identité déclinant le logo et la signature « atelier d'architecture approche totale »
Bravo music
De la Visitation — bouteille d'eau-de-vie Frontenac Noir, étiquette à liseré rose, fond noir
Multiples dimensions — photo nocturne d'un skatepark avec enseigne lumineuse « MAPP »
Tropico Photo — carte mémoire SD au logo coloré « @TropicoPhoto.com 32GB » sur fond noir
Vazzi — pot transparent à couvercle noir, logo bleu et mentions de lubrifiant à base d'eau

Équipe

Maude Turgeon
Maude TurgeonFounder
Creative Direction
Design
Louis-Philippe Bélanger
Louis-Philippe BélangerArt Direction
Design
Animation
Émile Doyon
Émile DoyonDigital Design
UX/UI
Development
Thank you to our friends and collaborators

Guillaume Lavallée, David Song, Catherine Cloutier, Maia Darmet, Eulalie Aries, Irène Albinet, Nicole Kamenovic, William Arcand, Antinomy Studio, PangramPangram, Soleil Denault, Youth Center, David Raymond, Martha's studio, Meeting Room, William Daviau

Demande Spéciale — affiche d'identité avec coordonnées et timbres, posée au-dessus d'une étagère de livres
2026 Awwwards: Site of the Day PP Neue Montreal
Idea: Money of the Visitation
Idea: Bronze Playgrounds (Ariane Moffatt)
Idea: Bronze Denise-Pelletier Theatre
2025 ADCC: Gold ODS Beyond Time
ADCC: Bronze at-at
Idea: Bronze OODS Beyond Time
Idea: Bronze BlitzMusic
2024 ADCC: Gold Denise-Pelletier Theatre
2023 The ADC: Silver The B&B
ADCC: Silver The P&R
ADCC: Silver William Arcand — NOW
ADCC : Bronze MAPP MTL
Idea MAPP MTL
2022 L'ADC Afterglow
ADCC Rising Star
ADCC: Bronze Afterglow
ADCC: Bronze MAPP MTL
Idea Afterglow
Idea Afterglow
Idea MAPP MTL
Idea MAP MTL
Idea Complexion
Idea Bravo music
Communication arts Afterglow
2021 Idea MAPP MTL
Idea With our blood
Idea Offices
2024 L'identité de la marque Beauté chromatique
2021 L'identité de marque MAP MTL
The Brand Identity Frank and Oak
2020 L'identité de marque Offices
2019 L'Identité de Marque RoyalBlue
Pangram Papers Seven years of play
Pangram Papers Choix des polices
Pangram Papers Choosing Typefaces
Pangram Papers Logiciel de conception
2025 Conference OFFFForum
Jury Communication arts
Talking Thursdays Episode 26
Jury Idea
Conference Cégep de Sherbrooke
Talk Shopify